Malaysian International Furniture Fair (MIFF), the industry's largest marketplace in Southeast Asia, has smashed through the billion-dollar sales mark for the first time in its 25-year history.
Exhibitors at MIFF 2019 raked in US$1.01 billion in sales over four days from March 8-11, a 3% increase from the previous high of US$984 million in 2018.
The record performance was achieved a year after the trade show was expanded to 100,000m2 across the Malaysia International Trade and Exhibition Centre (MITEC) and Putra World Trade Centre (PWTC), with design as its cornerstone.
MIFF 2019 attracted 20,478 visitors including 6,112 global buyers from 130 countries and regions, an increase of 4% from last year. Traffic was significantly higher from North America and the Far East while numbers remained stable from Southeast Asia, South Asia, Australasia, Europe, Africa and South America.
A total of 600 exhibitors from 14 countries showcased new products and collections under the theme Design Connects People.