MIFF Furniverse

Connecting Global Furniture Markets with Real-Time Trade Opportunities

MIFF Furniverse returns in 2021 and its 2nd edition will take place from 8-12 March 2021 to offer an online sourcing alternative to global furniture buyers.

Just like physical trade exhibition except that you can visit from wherever you’re in this world. MIFF Furniverse, latest digital event experience by MIFF, is an online virtual exhibition to connect global furniture markets with real-time trade opportunities.

With the aim of encouraging businesses to thrive in these challenging times, MIFF Furniverse is a platform for furniture professionals to do real business, build networks and connect trade buyers with trusted suppliers.

It’s a world of opportunities for the global furniture market right now! Sourcing furniture has never been so easy; now just at your fingertips.

Take your business beyond the horizon with MIFF Furniverse.

Features available at MIFF Furniverse:

  • Live Chat / Video Calling
    Buyers can communicate with manufacturers directly
  • Exhibition Hall
    Easy navigation as buyers can find manufacturers through intuitive browsing
  • Business Meeting Room
    Buyers can schedule meetings with exhibitors and establish contact with manufacturers and sellers
  • Exhibitor Lounge NEW!
    Exhibitors can approach and send enquiries to buyers
  • Webinar @ The Stage NEW!
    Watch live product/service presentations
  • The Theater NEW!
    Watch videos of MIFF Furniverse exhibitors’ product collections

Explore more digital opportunities with MIFF

Register Now as Visitor    Participate as Exhibitor

The first edition of MIFF Furniverse in 2020 consisted of three live market events targeted at three different regions: Asia Pacific (11–13 Aug), North & South America (18–20 Aug) and Europe, Middle East and Africa (26–28 Aug).

The virtual exhibition has generated a total of 2,468 business leads, attracted 922 total visits of buyers from 84 countries & regions to connect real-time with our exhibitors to fulfil furniture sourcing needs in this trying period. Buyers from the United States are on top of the list, which proves an ongoing strong demand for Malaysian-made furniture from US-based buyers. The platform made it possible to widen geographic reach as it has attracted new buyers who haven't been to MIFF (30% of trade buyers).

Furniture importers, wholesalers and retailers were the main buying groups (>70%) who actively sourced furniture products on the MIFF Furniverse platform. Home furniture including bedroom (71%), living room (70%), dining room (68%) and upholstery/sofa (54%) furniture are the most sought-after products; followed by office (47%), outdoor (40%), kitchen (36%) and childrens' (33%) furniture.

A total of 70 exhibitors participated in showcasing their products at MIFF Furniverse 2020.

MIFF Furniverse 2020 Post-Show Report Request

Please fill in the form below and the download link for the MIFF Furniverse 2020 Post-Show Report (in PDF format) will be e-mailed to you immediately.